Big 2026

VH

Vania HALILHODZIC

Google

Head of Consumer Marketing, HW

This speaker will talk about

Find here the list of all the sessions presented by this speaker in order not to miss any of it.

12:00 PM12:30 PM

A revolution in sports sponsorship: new strategies, new players, new values

The landscape of sports sponsorship is undergoing a major transformation. With the emergence of new players (fintechs, digital giants, innovative platforms), changing consumer expectations...

Maxence FABRION

MaddynessRédacteur en chef adjoint

RevolutHead of Growth

Vania HALILHODZIC

GoogleHead of Consumer Marketing, HW

Aurélie DYEVRE

SporsoraDirectrice générale

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