The virtual and the immersive to reinvent the tourist experience: French innovations conquer the world
Oct 10, 2024 | 1:45 PM CEST - 2:45 PM CESTECHO 3
Oct 10, 2024 | 1:45 PM CEST - 2:45 PM CEST
ECHO 3
Description
The tourism paradigm is expanding its frontiers thanks to the integration of new technologies, particularly immersive technologies, which are making it possible to create totally virtual experiences: virtual travel, virtual expeditions, etc. How are these new practices hybridising with more traditional tourism, and can we talk of specificities from one country to another in this deployment? France has seen the emergence of a network of start-ups that are particularly innovative and active in these new niches, and which are immediately positioning themselves internationally.
